Whoever this lady is, she is high maintenance with a capital H. Rapper Amir Beats describes in his devilish flow and slick, powerful writing in his track “Get ‘Em Throwin Dollars”. His breakbeats and DJing style cashes in quickly. The rolling beats and repeated lyrics add up to a breakout hit.
Based in Houston, Texas, Beats’ initially began music as a youngster, performing in church. While studying at the University of Houston, he garnered additional experience DJing at parties. He notes in his press materials that he became sick, and due to his illness, he landed himself in trouble with the law. While “institutionalized”, he finished a degree in social sciences. From there, he was able to get airplay for “Holla At Me” and “Make You Proud”. “Get ‘Em Throwin’ Dollars” is from Beats’ own Pype Dreams Entertainment TM label.
You can look but you cannot touch, Beats slays. The bouncing music bed just twinges and tweaks as he’s spitting the words. His fluidity is pretty tight to the fast tempo bed. At first the bed sounds like a ringtone, but it quickly moves into more dramatic and anthemic rhythms. The overall mix is pristine – just a fantastic mesh of Beats’ vocals and the thematic base lines. Building upon each measure, the base is really incredibly interesting. It has a mainstream appeal, but at the same time, underground undercurrents that could easily standout on their own.
Beats continues she’s got her own house in the south, and the east and the west and the onion starts unraveling. This particular woman is all about the money and any guy that can partake in making sure she is set with the lifestyle she wants. She looks like she could be a rapper’s wife, he drills. One of my favorite lines (that he repeats quite a bit) is stack your change, stack your change! I adore it when songwriters dabble in humor into their lyrical content. For some reason, at that moment I had a vision of Scrooge McDuck jumping into a pile of gold coins, and this woman taking all his money. I also enjoy songs that are literal and you can get lost in the music. What isn’t clear is if he was dating this girl at the time and is warning the fellas of her high costs. Did he lose everything for her, or is he just writing about this from afar? As a listener, those stories were running through my head just as much as his stealth mixes were parallel to his beat drops.
Beats’ style is refreshing and his scratching is timed perfectly. His vibe is a tad vintage, but it has movement that lends itself into modern territories. I would say it has a more Southern or ATL influence than East Coast rapping, but honestly, Beats’ style is pretty unique. He’s worth the investment and your musical library will benefit from his stupid fresh swagger. Amir Beats flexes a good show in “Got ‘Em Throwin’ Dollars” and it pays off handsomely.
by Bethany Page